Mondelis - Part 1, Competition is Cut Throat!! Even On-line Gaming!!

You know the funniest thing about competition. As we grow up in the industry of Marketing and Business, one thinks that alot of what he does is for nothing. You are slaving away (you are writing countless Blogs LOL) and no one is paying any mind. No one cares. Then one day you see your "comp" putting in extra work all of a sudden. They have been waiting a while for you to make your move. Now its time to strike. It's hard to believe but without so we would not have Wal-mart or Chase or even Microsoft.

This has happened to us a couple times. First off the reason writing this Blog came to mind. Mondelis -The Newest Premier On-line Social Community - is soon to be launching in just over a couple weeks. And the web is really buzzing in aniticipation. 20,000+ Pre-Enrolls before the Official launch. Low and Behold we jump on Myspace to do some daily Bulletins and we see Gamevance throwing a ad trying to pull more subscribers. This is a free service that us New Oldschool kids loved for awhile. Most of these games were around when we were kids. We know GameVance has been around a while acquiring peoples nostaligic mind sets. We've Downloaded a couple of those old school and it was fun. When all of a sudden did they start promoting themselves to expand their network. We thought this was just a throwback site. They have never thrown as much ads throughout their entire existence. They made sure they iterate fully that their services are free. This Push came within the last couple months. Convieniently when Mondelis started their Pre-launch. We can only assume they really have taken a gander at what Mondelis is doing and don't want to lose their clout. We thought they just wanted to have us all reflect on "BAck in the Day"

To follow this anecdoctal, this reminds us of just last year when we co-launched the S.L. Steam. A semi-Pro Baskeball team that was supposed to land in the ABA this year. We started our promo and out of absolutely nowhere another Utah Franchise started. No warning, no release, absolute last minute. Just announced exactly 2 months before the season starts. Almost no promo and half-cocked tryouts. The robbery wasn't that they kind of took the thunder out from the Steam. It was the fact they did not follow through with it. They collapsed and closed Which made everyone else that would dare to follow their footsteps a sure fire loss. C'mon!! The world was built on comp, but don't just go and steal everyones fire. It was unfair and uncool.

This Blog is getting too long so we are going to make it a two parter. But we'll end with saying go to Gamevance and sign-up for their service. It acually will make the launch of Mondelis that more coveted by comparison. Oldschool can't beat New School.

Your opinionated marketer, rt2night, http://www.trmarketmanage.com/ check out Mondelis